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- Brand
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our mission

Often referred to as wheelaholics, we are proud to wear the badge. Our mission is to provide innovative, stylish, unique and exciting wheeled toys for parents who as well as want their kids to actively play and expend energy, also want their kids riding on unique and stylish (sometimes quirky) brands. In addition to great customer services, we are committed to our core values of providing quality, safe and comfortable products. Keeping children (safely) active and happily away from TV and digital gadgets is at the centre of everything that we do.

iProActive® - Ride and let the wheels roll!🏁

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